Creative Services
Campaign Ideation
A full campaign strategy built out with strategy including: moodboards, visual content, copywriting, taglines, target audiences, paid media & social media strategy, ideated with GEN AI + our beauty industry expertise.
Not shot in studio. Generated by our expertise in prompting and extensive beauty knowledge. Hands holding your product. A swipe of moisturizer on skin. A template for lipstick swatches.
Not shot in studio. Generated by our expertise in prompting in collaboration with our graphic design and photoshop skills.
Creative Vision & Story
Launching a brand? Can’t get your thoughts into a concept? Through our beauty expertise + Generative AI we’ll help prepare your new brand with inspiration, images that encapsulate the mood of your brand (oh and you can use the content once you’re ready to launch).
Product Development & Branding
A whole toolkit — not half of one. Through our beauty expertise + Generative AI we’ll help prepare your new brand (or new product) with: Packaging design inspiration, advertising mockups, social media content, taglines, logos, brand story, brand positioning, and copywriting.
Brand Story & Copy
Content without the visuals. We’ll craft a brand story, written content and copy using Generative AI as a starting point, and taking care of all the rest (like making sure your copy doesn’t say “Hey beauty babes! Get glowing skin!” or make some impossible campaign that the FDA would hate to read ie: (this face cream will completely erase your wrinkles!)
How do I work with GENERATION Creative?
STEP 1: DISCOVERY CALL
This initial conversation is crucial to understand your brand’s identity, vision, and any specific concerns you might have. It’s also an opportunity to discuss pricing and define your goals.
STEP 2: BRIEFING DOCUMENT
Based on our discovery call, we’ll create a comprehensive briefing document. This document will be sent to you for review, ensuring that all details are accurate and align with your expectations.: Any necessary revisions to the briefing document will be discussed and implemented. This step ensures that we have a clear and mutual understanding of the project scope and deliverables.
STEP 3: WE GET TO WORK
We start generating (and fast). No lengthy 12 week process on our side.
STEP 4: YOU REVIEW
For campaigns requiring visual content, you’ll receive a selection of Gen AI-generated images to choose from. After making your selection, our team of creatives will further edit and refine the content. For copy, you’ll get two rounds of revisions.
STEP 4: FINALIZED DELIVERABLES
Once we’ve agreed on the deliverables, you’ll receive the final content, generated by us and ready for use. The polished and final content is delivered to you, ready to be deployed in your campaign.
Step 5…6…7…8… Ongoing Support:
Understanding that Gen AI is a new technology, we’re committed to providing ongoing support. We’re available to address any questions or concerns through additional calls with our clients.